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Tiktok template app download8/4/2023 ![]() Get to the point quickly, and trim any nonessential clips. “My videos tend to fall between the 20- to 45-second range, and a 45-second video is really long,” says creator Danny Tumia. The maximum length is 60 seconds, which for TikTok standards is basically a movie. Watch time is number one, and the number of shares and comments are right behind that.” “People think likes are a big factor, but likes are actually the least important factor. ![]() ![]() A TikTok is a short video, with an emphasis on the “short.” “Completed watch time and rewatching are some of the biggest factors in how well a video does with the algorithm,” says Cole. So if you want more views or to build your platform, your video should instantly capture your viewers’ attention - and keep them coming back for more.ĭon’t drag it out. The easiest thing a viewer can do on TikTok is swipe away to the next video. And then have content that’s compelling enough to get viewers to finish the video,” says creator Robert Cole. “The most important thing you need to do is capture somebody’s attention within the first two to three seconds. ![]() While they are somewhat similar to YouTube videos, TikToks are much shorter and faster-paced. ![]()
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